SAME TABLE.
DIFFERENT TASTES.

Some come for the beer. Some bring a bottle they have been fermenting at home. Someone puts a record on. Someone opens a sketchbook. The conversation takes its own direction.
XOX Tribe makes graphic apparel for people with a taste of their own. CRAFTWORK is where that idea meets the culture of making, discovering and sharing.
STEP INSIDE
FIND YOUR THING.
GO DEEP.
It might be a drawing you keep returning to. A clay cup that finally feels right in your hand. A bike you are bringing back to life. A record you want everyone to hear. Or an afternoon outside that you have no intention of rushing.
We are drawn to people who get absorbed in what they enjoy: making, mixing, listening, fixing, growing, exploring. You do not need to turn it into a job, master it or explain it to anyone.
That is the wider idea behind CRAFTWORK: attention, curiosity and the pleasure of getting into something. Whatever your thing is, bring it.
MORE THAN
ONE WAY TO POUR.
A bold craft beer with a deep, dark character. Something bright with citrus and hops. Tart fruit, a tea-led kombucha, or the lively fizz of tibicos, also known as water kefir. Different textures, aromas and ways of taking your time.
Fruit, citrus peel, tea, herbs and ginger open up a whole language of flavour. Those colours and small experiments give us ideas for graphics, too: a curve, a leaf, a swirl, a little unexpected energy.
Choosing a lower-alcohol or alcohol-free drink belongs at the same table. So does changing your mind. No matching glasses required.
Fermented drinks can contain alcohol; kombucha and tibicos are not automatically alcohol-free. Check the specific drink when that matters to your choice.
LET THE AFTERNOON
BECOME SOMETHING.
A courtyard with a table that can take one more chair. A studio with half-finished work on the shelves. A woodland café after a walk. A small gig, a record swap, a workshop or a film outside after dark.
These are the settings we want XOX to live in. Places where an activity opens a conversation, the playlist gets passed around and people bring different interests without needing to become the same.
Sometimes the tee is easy to spot. Sometimes the most interesting thing in the frame is what people are doing.


A LITTLE STRANGE.
A LOT OF CHARACTER.
CRAFTWORK takes the humour, boldness and independent taste of craft beer into graphics you can wear. Some are direct. Some are playful. Some take a darker turn. Choose the one that says something to you.
In the studio, a saxophone winds through leaves. Citrus and bubbles gather around a bottle. Hands meet across a tabletop. Organic shapes, flowing lines and a slightly strange sense of humour give those moments another life. Expressive lettering and worn textures tie the pieces together.
CRAFTWORK LIVE is the collection direction taking shape around living cultures and shared rituals. The work shown here is a preview of ideas in development, not a promise that every print is already in the shop.
EXPLORE CRAFTWORK




CHARACTER
YOU CAN WEAR.
The AS Colour Heavy Faded Tee 5082 is the blank behind our CRAFTWORK Signature oversized tee. AS Colour began in Auckland, New Zealand; we chose this blank for its weight, relaxed shape and faded finish.
Its 100% carded cotton fabric weighs 7.1 oz/yd². A boxy silhouette, dropped shoulders and wide, twin-stitched neck ribbing give the graphic a substantial canvas. Double-needle hems and shoulder-to-shoulder tape complete the construction.
Garment dyeing brings colour variation around folds and edges rather than a completely flat finish. It is preshrunk to reduce shrinkage, not eliminate it. Compare the product measurements with a tee you own before choosing your size.
Fit & finish
Relaxed and already oversized. The silhouette and faded treatment belong to the 5082 model; size and available colour are your choices. Screen colour is indicative.
Care & origin
Wash cold with similar colours, line dry in shade and do not iron the print. Follow the delivered garment's care label. AS Colour is a New Zealand-founded brand; the 5082 product page lists manufacture in China or Vietnam. Brand origin is different from production location.
XOX TRIBE — OUTSIDE THE BOX
Step outside the box. Wear your freedom. Find your tribe.
XOX Tribe brings together self-expression, connection and an independent spirit. CRAFTWORK is our craft beer-inspired collection of graphic tees made for styling your way.
Citrus, sour, fruit or stout—your taste is your own. So is your style. From the taproom to everyday life, be you.
Explore CRAFTWORK and join us on Instagram @xoxtribe.
BRING YOUR
OWN CHARACTER.
Explore the current CRAFTWORK collection,
or follow XOX Tribe for the next ideas taking shape.